Fashion’s Hot Debate – Fast Fashion Copycats

There’s the saying that imitation is the greatest form of flattery. In this day in age fashion transcends the runway. With things like social media and the paparazzi, we can get live-time daily fashion shows of our favorite celebs going to dinner or a black tie event. And within days, “Fast Fashion” companies like Zara and Fashion Nova (which you all know is one of my faves), has copied these looks and are preparing to launch them to the masses.  Kim Kardashian has recently spoke out on this and pleaded with companies like Fashion Nova to hold off on their mass production. She’s even gone on to say that it’s “devastating” to see designer’s hard work ripped off overnight.  

I get it, the designs are rightfully owned by the designer and the concept and execution is being undermined by Fast Fashion’s mass production.  There’s a huge difference between hand sewn Vintage Couture and a mass produced Fashion Nova dress. But where do we draw the line? And in the world of Instagramming every outfit (there’s a National OOTD Day for crying out loud), can you truly regulate what can or cannot be copied?  And when it comes to “trends” vs “classics”, would you want to spend $900 on the Belenciaga Sneaker trend? Or $25 Fast Fashion copy cat that you can wear for 1 season? 

For now, us lowly regular folk, can shop Fast Fashion to try to Keep Up with The Kardashians. But once I become rich and famous, then I’ll invest in Belenciagas, the ones that look like socks.